Volunteer Profile: Roma McCraig



Tell us a bit about yourself: I earned my bachelor’s degree in communications and advertising from the University of Tennessee. I also earned a master of business administration in management from The Wharton School of the University of Pennsylvania. My experience centers on driving strategies and large change initiatives in big industries like consumer products, healthcare, and technology. I was named Vice President-Procurement Business Operations & Strategy at Campbell Soup Company in April 2018. Prior to joining Campbell in 2017, I held operational leadership roles at Uber Technologies, Citrix Systems, and Kaiser Permanente and communication leadership roles at Kaiser Permanente, The Clorox Company, and Bechtel Corporation.

Why skysthelimit.org? I first learned about the program when Bo Ghirardelli came to speak to my executive MBA class. I was compelled by the organization’s mission and have always wanted to help others develop their visions into executable strategies. Working with these entrepreneurs felt like a great fit. I have mentored entrepreneurs and also helped interview aspiring entrepreneurs who are interested in joining the skysthelimit program. I always want to know how I can do more, too. Watching a person and business evolve is a rewarding experience. It’s also helping me grow and continue to be able to give more each time I work with someone.

Tell us about your mentees: I have worked with two entrepreneurs extensively. Both entrepreneurs are in fashion-related businesses, but with very unique models. One provides styling services to up-and-coming professionals who are looking to make their personal style more prominent. She also uses some of her own designs when she styles. She’s also a budding author. The second created a line of sustainable boxer briefs for men using bamboo fiber. I helped him develop his kickstarter campaign.

Yodassa Williams of Yoda Will is an extraordinary woman who I worked with intimately for quite a while. I helped her organize her thoughts, was a sounding board, and played the voice of reason many times when she was at a crossroads of key business decisions. She leaned in to our relationship and was never afraid to ask ANY question.